Found some articles relating to Digital and PayTV - I think Lauras researching on this but might as well put it up here.
Pay tv plays to its strengths.(pay-per-view wins over free-to-air television)
Free to air networks are confronting shrinking profits and dwindling ratings, while for the first time both Foxtel and Austar have reported positive earnings due to growing subscriber numbers and improved revenue per user.
Cable is becoming even more appealing due to the more developed interactive application (compared to free to air’s teletext) as well as the ability to pause, fast forward and rewind content with the help of the personal recording device (PRD)
a reason as to why payTV has had slow subscription numbers over previous years: Australian Subscription Television and Radio Association's (ASTRA) executive director, Debra Richard, points out that pay TV was not allowed to advertise for the first five years and so it has had to play catch-up. It's also subject to prohibitions on multi-channelling as well as anti-siphoning legislation that gives it limited access to sport. But Richard believes pay TV is now "well ahead of the game" because it has been forced to be innovative.
Is free-to-air television the new pay TV?
Networks are considering a solution where free to air TV viewers subscribe to watch a network without commercials, so its uninterrupted (or alternatively fewer commercials for a lower fee)
Television as something special? Content control technologies and free-to-air TV.
"Proposals exist in the United States and Europe for applying content control technologies to free-to-air digital television to limit the reuse of broadcast content."
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